Norm Architects designed the Liewood places of work in Copenhagen with a give attention to making a heat and galvanizing work atmosphere by means of minimalist, sculptural parts and a wealthy colour and materials palette.
Norm Architects created an area to reflect the merchandise and model id of Liewood for his or her places of work in Copenhagen, Denmark.
The brand new Liewood HQ, situated in a grand constructing on Blegdamsvej in Copenhagen, invitations you right into a heat universe of sunshine tones and textured pure supplies. With its unique sloping ceilings and deep window niches, the house displays a time when magnificence and good craftsmanship outlined the id of structure. By including a monochrome, but wealthy color and materials palette, the constructing’s 5 flooring kind the framework for an inspiring work atmosphere crammed with life, changeability, and group.
Serving as the brand new headquarters for the worldwide kids’s way of life model, Liewood, the house holds every part from showrooms to places of work and artistic studios.
Minimalist, sculptural parts within the type of playful podiums, curved partitions and chosen artworks make for a stimulating idea, complementing and contrasting the kids’s toys on show. The sensory universe leaves the curated merchandise in focus and varieties the best framework for information sharing, whereas serving as a supply of continous inspiration.
Via a voluminous magnificence, the structure in the home seems minimalistic and rhythmic; columns outline entrances, wood partitions encircle assembly rooms, large staircases are used as numerous styling environments, whereas podiums seem round corners.
Within the showroom on the first flooring, we’ve created a heat wood core for shoppers and workers to discover the curated Liewood universe in. The amount of the inside structure stands in nice distinction to the small scale of youngsters’s toys on show – as a option to spotlight every component. Furthermore, the deep cabinets enable for built-in drawers to cover away extra sizes and colours of the toy on show to keep away from muddle.
With a purpose to create cohesion inside the showroom house, each the shelving and tables are bespoke, recognizing that there isn’t any one-size-fits-all answer. These tailor-made compositions are lasting in that they’re not solely made to serve their function however are additionally context-aware and well-integrated inside the structure, making them stand out and inflict a sure worth to their environment.
The showroom in the midst of the constructing stands as an artefact from the commercial age – an outdated manufacturing corridor with open areas, architectural columns, and an iconic skylight. Though the house was lovely and virtually iconic because it was, people instinctively seek for areas that make the physique really feel bounded and centered, that incite a way of security and luxury, and encourage exercise and thought. In structure, we should subsequently work with scale, fullness and vacancy in a manner that embraces the human kind. Therefore, to create an area that feels snug and pertains to the physique, we’ve designed a wood core, serving as a small-scale home inside the house to make it extra relatable and simpler to inhabit.
Furthermore, we designed bespoke podiums lined with clayworks to create small moments inside the showroom. By maintaining the colours tone-in-tone in a lightweight gray nuance, we create a distinction to the heat of the wooden.
Design: Norm Architects
Architect & Accomplice: Peter Eland
Architect: Sofie Bak
Images: Jonas Bjerre-Poulsen